brightroom.ca: Avi Soudack
Author Archives: asoudack
Registration for health support email
User experience design consultation to improve uptake of health risk assessment and e-mail support resources.
Posted in User experience design Comments closed
Heart and Stroke Foundation “Donate” page
Boosted "Donate" page conversions 38% by creating user experience strategy and improving information design.
Posted in User experience design Comments closed
“My Independent Learning Centre” student area
Increasing the use of the online channel for student support and delivery of content at the Independent Learning Centre.
Posted in User experience design Comments closed
Registration and login to “My ILC” and “Ask a Teacher”
Easy and secure access for students to their account information, course content, course status and grades.
Posted in User experience design Comments closed
Business & Human Rights HTML email
This internationally recognized organization was launching the first HTML version of its email newsletter. The newsletter is one of the organization’s main products, so it had to work well. I collaborated closely with the product owner and graphic designer. I created wireframes, reviewed design mock-ups and ultimately helped ensure usability, marketing effectiveness and brand impact.
Posted in Usability consulting Comments closed

Investment research website and publishing platform