Sector: Automotive

Nissan e-lead handheld solution

Usability review of handheld-based application for capturing sales leads.

Posted in Usability consulting | Comments closed

Nissan USA CRM training/support strategy

Design training and performance support strategy for Nissan USA dealers using CRM system.

Posted in Instructional design | Comments closed

Infiniti.ca website review

Usability inspection to assess major automotive brand’s retail website.

Posted in Usability consulting | Tagged | Comments closed

Nissan product information management tool

Design modifications to Nissan’s PAC grid, web-based product information content management tool.

Posted in User experience design | Tagged | Comments closed

Nissan postal code validator

Design of web-based post code validator, part of consumer sign-up/inquiry service.

Posted in User experience design | Tagged | Comments closed

GMCanada.com redesign

Usability and focus group research on website interface, architecture and marketing goals.

Posted in User research | Tagged | Comments closed

GM dealers’ web interface training

Design, writing and delivery of IT training in use of web-based content management tool for GM dealers.

Posted in Instructional design | Comments closed

gmcanada.com corporate section redesign

Architecture and interface redesign for corporate information pages of gmcanadacom website.

Posted in Information architecture | Tagged | Comments closed

SmartTrak usability

User testing of Windows-based paint mixing program for automotive body shops.

Posted in User research | Tagged | Comments closed

Bodyshopmall.com usability

User testing of e-commerce site for the automotive repair industry.

Posted in User research | Comments closed